Wednesday, September 30, 2009

This Saturday!: Tour De Fat Comes To San Diego for the First Time

2009 is San Diego's "year for firsts."

The traveling bicycle circus, known as Tour de Fat, will be coming to San Diego for the first time this Saturday, October 3; just a month after San Diego's first hosting of the Bicycle Film Festival.

According to the San Diego County Bicycle Coalition website,

Tour de Fat is free to participants, but beer and merchandise proceeds from the San Diego stop will go to San Diego County Bicycle Coalition and San Diego Mountain Bike Association ( Sustainable support is being offered by Zero Waste San Diego ( The philanthropic cycling circus helped 24 non-profit organizations in 2008 and raised more than $250,000, pushing Tour de Fat’s grand total for charitable giving to more than $1 million. “We love that New Belgium Brewing is focused on both beer and bicycling as ways to make the world a better place,” said Kathy Keehan, Executive Director of San Diego County Bicycle Coalition. “Bike riding in San Diego is usually fun, but it’s going to be even more fun on October 3 when New Belgium Brewing brings Tour de Fat to town!” Visit the Tour de Fat web site ( for details and a schedule listing with all of the exciting activities included in this event.

The 'Tentative Schedule' for Saturday's festivities can be found on the New Belgium Brewing website and below:

* 9:00 a.m. - Bike Parade Registration
* 10:00 a.m. - Bike Parade
* 11:00 a.m. Performances Begin
* 1:30 p.m. - “Carpocalypse Now” – Funeral procession for the car belonging to the Car-for-Bike Trade volunteer
* 3:30 p.m. - Car-for-Bike Trade Celebration
* 4:00 p.m. - Curtain Closes

For more info on the Tour de Fat check out The Ten Commandments of Tour de Fat, found on the weblink provided above. The first commandment is particularly in-line w/ the ideals of Bic Control:

'1. Put no means of transport before thy bike: Come by bike because not only are bikes fun, but they help stave off some of our most wicked ills: Traffic, obesity, and pollution...'

Come out this weekend and support SD's important non-profits and a great national event--The Tour de Fat.

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